- Enhance the image of business disciplines.
- Provide leadership in activities and professional growth with agencies involved in education for and about business.
- Sponsor conferences, in-service workshops, and publications that promote excellence in business disciplines.
- Advocate both development and implementation of legislation supportive of business disciplines.
- Encourage articulation of programs in business disciplines.
- Support business student organizations.
- Recognize accomplishments and contributions of business students, business educators, and others supportive of CBEA goals.
- Influence the direction of education for and about business.
- Promote the teaching of business disciplines as a profession.
- Reinforce the links between business disciplines and industry.
- Communicate the positive image of business disciplines to parents, counselors, education decision makers, and the general public.
